Terms of service

Last updated: November 3, 2026

These Terms of Service ("Terms") are an agreement between you and Westford Global LLC, a Wyoming limited liability company that operates the Mabel Alert brand ("Mabel Alert," "we," "us," or "our"). They apply when you use our website mabelalert.com, buy a Mabel Alert watch, use a Mabel Alert plan or use the Mabel Alert family app (together, the "Service"). By using the Service or placing an order, you agree to these Terms. If you do not agree, please do not use the Service.

Our Shipping Policy, Refund, Return & Warranty Policy, Subscription Policy and Privacy Policy are part of these Terms. Questions? Email support@mabelalert.com.

1. Who can use the Service

You must be at least 18 years old to buy or manage the Service. If you set up the watch for another person (the "wearer"), you confirm that the wearer agrees to use it, or that you have the legal authority to agree for them, and that you will explain to them how the watch works and what information it shares.

2. What Mabel Alert is

Mabel Alert is a personal safety watch with a cellular plan. When the wearer presses the SOS button, or when the watch detects a possible fall, the watch calls and alerts the family contacts chosen in the account and shares its location in the app.

3. Important safety information

Please read this section carefully.

• Mabel Alert does not call 911 or any emergency service. It calls and alerts the contacts you choose. In a life-threatening emergency, call 911 directly if you can.
• Mabel Alert is not a monitored service. There is no call center watching alerts. Help depends on your contacts answering and taking action.
• Mabel Alert is not a medical device. It does not diagnose, treat, monitor or prevent any medical condition and does not replace medical care, professional supervision or personal care.
• The watch needs the right conditions to work: cellular coverage, a charged battery, the watch switched on and worn, an active plan, correct setup of contacts and settings, and contacts whose phones are on and who answer. It may not work inside some buildings, in remote areas, during network or power outages, or when our servers or our partners' systems are down.
• Fall detection does not detect every fall and can sometimes give an alert when there was no fall. It is an extra help and not a guarantee.
• Location is an estimate. Outdoors with GPS it is usually accurate to a few meters. Indoors, the watch uses Wi-Fi or cell towers, and the location can be off by hundreds of meters or more.
• Water: do not shower, bathe or swim with the watch.
• Please test the watch regularly, keep it charged, keep your contacts up to date and make sure the wearer knows how to use it.

4. Your account and family members

The account holder manages the watch, the plan and who has access in the app. You decide which family members can see the wearer's location and receive alerts, and you are responsible for the people you give access to. Keep your login details safe and tell us right away at support@mabelalert.com if you think your account is being misused.

5. Acceptable use

You agree not to:

• use the Service to track, follow, listen to or monitor someone without their consent, or to harass or harm anyone
• use the SIM card in any other device, or use the Service for unusual amounts of calls or data
• copy, modify, reverse engineer or try to access the watch software, app or our systems without permission
• resell the Service or use it for any unlawful purpose

If you break these rules, we may suspend or end your Service.

6. Orders, prices and payment

All prices are in US dollars unless shown otherwise. Taxes may apply. We may change prices, but a change does not affect an order you already placed (for plan price changes, see our Subscription Policy). We may refuse or cancel an order, for example because of a pricing error, suspected fraud or limited stock. If we cancel an order you have paid for, we refund you in full. You confirm that you are allowed to use the payment method you provide.

7. Plans and subscriptions

The watch needs an active plan. Plans renew automatically until you cancel. Prices, renewals, cancellations, failed payments and refunds are explained in our Subscription Policy.

8. Shipping, returns and warranty

Shipping is covered by our Shipping Policy. Returns, refunds, the 30-Day Money-Back Guarantee and the 1-Year Limited Warranty are covered by our Refund, Return & Warranty Policy. All requests start with an email to support@mabelalert.com.

9. The watch, the SIM card and software

• When you buy the watch, it is yours. The SIM card, phone number and cellular service stay the property of Mabel Alert or our cellular partners. We may need to change the watch's phone number in some cases, and we will tell you if we do.
• The watch is designed to work only with the Mabel Alert service. When the plan ends, the watch is locked and will not work with another SIM card or app.
• We may install software updates on the watch and in the app to fix problems, improve the Service or keep it secure. Some updates are installed automatically.

10. The family app

We give you a personal, limited, non-transferable right to use the Mabel Alert app while you have an active account. The app store you download it from (such as the Apple App Store or Google Play) may have its own terms, which also apply. We may change, improve or stop features of the app.

11. Third-party services

The Service depends on partners such as cellular networks, map services, app stores and payment providers. We are not responsible for their outages or the content and services they provide.

12. Our content

All content on our website and in our app, including text, images, logos, designs and software, belongs to us or our licensors. You may not copy or use it without our written permission. If you send us ideas, feedback or reviews, we may use them without paying you.

13. Disclaimer

Except for the Limited Warranty in our Refund, Return & Warranty Policy and any rights you have under the law that cannot be waived, the Service is provided "as is" and "as available." We do not promise that the Service will always be available, uninterrupted, error-free or able to connect in every situation, and we do not promise that an alert will always reach your contacts or that help will arrive within a certain time.

14. Limitation of liability

To the fullest extent allowed by law:

• we are not liable for any indirect, incidental, special, consequential or punitive damages, or for lost profits or data;
• we are not liable for any harm caused by the watch or Service not making a call, not sending an alert, giving an incorrect location, or not detecting a fall, including because of lack of coverage, a low battery, incorrect setup, outages or contacts not answering;
• our total liability for any claim related to the Service is limited to the amount you paid us in the 12 months before the claim.

Some laws do not allow these limits, so some of them may not apply to you.

15. Indemnity

You agree to cover our losses and costs (including reasonable legal fees) if a claim is made against us because you broke these Terms, misused the Service or violated someone else's rights, for example by tracking someone without their consent.

16. Suspension and ending the Service

You can stop using the Service and cancel your plan at any time, as explained in our Subscription Policy. We may suspend or end your Service if you break these Terms, do not pay, or misuse the Service. If we stop offering the Service completely, we will tell you in advance and refund any prepaid plan fees for the period after the Service ends.

17. Disputes and governing law

If you have a problem, please email support@mabelalert.com first. Most issues can be solved quickly, and we ask that you give us 30 days to try to solve it before starting any legal action.

These Terms are governed by the laws of the State of Wyoming, United States, without regard to its conflict-of-law rules. Any dispute that cannot be solved together will be handled by the state or federal courts located in Wyoming, except that either of us may bring a claim in small claims court where you live if it qualifies. If you live in the European Union or the United Kingdom, you keep the protection of the mandatory consumer laws of your country and may also go to the courts there.

18. Changes to these Terms

We may update these Terms from time to time and will show the new date at the top of this page. If we make important changes, we will tell you by email or in the app before they apply. If you keep using the Service after that, you accept the new Terms.

19. Other terms

If any part of these Terms cannot be enforced, the rest stays in effect. If we do not enforce a right right away, we do not give it up. We are not responsible for delays or failures caused by events outside our control, such as natural disasters, network outages, power failures, strikes or government actions. We may transfer these Terms to a company that takes over our business. These Terms, together with the policies listed above, are the full agreement between you and us about the Service.

20. Contact us

For any question about these Terms or the Service, email support@mabelalert.com. We reply as soon as possible, usually within 24–48 hours on business days.

Westford Global LLC (Mabel Alert)
33 N Gould St, Sheridan, WY 82801, United States
support@mabelalert.com